DESIGNS AND PROJECTS
Design work, BA Product Design and MA Marketing projects
Example designs (e.g.Logo design, Instagram promotion and digital art)
Using; InDesign, Photoshop, Ibis Paint X and Canva
BA Product Design projects (Skills: CAD, Product sketch/design and marketing)
PROJECT : 'Hero signal'
BA Final year project for Product design at Bournemouth University. Drowning is one of the biggest causes of death in low-to middle-income countries (around 91%). Most of these happen to young children in Asia (e.g. China, Bangladesh, and the Philippines), due to water commercial travel in small boats. The problem mentioned relates to the young children (from ages 7-13) who travel end up dying by drowning. This is due to the result of falling off into the water by accidental means.
Hero signal is a superhero themed buoyancy aid that relates to the user and keeps them safe, inexpensively. Based on two superheroes I created, they wear and promote the aid in a relatable way to the users. Said product is designed to let the user show their 'signal' to others. It shows where they are, whilst giving the feel of safety, happiness and especially trust.
With this easy aid, it is quicker to put on as it's not bulky and contains EFP30 Polyethylene closed cell foam. Using this with gaiters nylon material, it is both the perfect fit for this buoyancy aid. All that is needed is to put the arms and head through the holes, put on the clips and adjust as needed. It is stored in a plastic carrier with a comic book that has easy instructions.
PROJECT: 'Safety fast barrier'
The purpose of the product is to create deployable construction barriers that save space for storage and time to deploy, making them more practical than the standard barriers that are currently used on construction sites. It's main function is to quickly form into it's shape with ease. Part of it's aesthetics would include both fluorescent and reflective sections.
The main checkpoints are;
>> Have barriers that are collapsible
>> Have barriers that are quick to pull up
>> Make sure said barriers are easy to work
>> Making sure the barriers are bright and clear enough to see, but not clear enough to create a distraction
PROJECT: 'SAD Lamp'
Those with seasonal affective depression (S.A.D) need an extra push in the day, not just the beginning. Having a portable light is helpful. This is as the lights will only affect them and not anyone else without S.A.D. In the UK, we are more prone to S.A.D as we are in the higher latitude of the northern hemisphere. Meaning, we have large changes in light levels and dark and gloomy weather (aka. Reducing light) which affects our body clocks. This results in the affect of circadian rhythms, causing S.A.D to impact most citizens in the UK. Roughly, about 1 in 3 people are effected , of which, 40% more are adult women (although both men and women have been recorded to have S.A.D). In addition, mostly people are affected in the winter rather than the summer.
The user with S.A.D should be able to use the product, just by opening it , turning on the light and bringing it wherever they can with them. Some restrictions could be that they may not have space in their bag or pocket, or even have a place to hold it. This means that it needs to be easy to carry or have a feature that the user can attach or grip onto, without making it heavy. Another restriction is that the user may not have enough money to purchase the product. Therefore, the product needs to be cheap enough (roughly £5-8) but around the same price as other lamps.
PROJECT: 'Sakura rebirth PS4 redesign controller'
For this assignment, we had to re-design a popular product with a certain theme.
Cardcaptor Sakura is one of the most popular old time anime / manga in Japan, and possibly the whole world. So inline with my interests, I chose to redesign a PS4 controller in the style of this anime.
It includes a method to separate the controllers into two separate ones, a separate controller at the back that looks like the wand from the show, wings and a ribbon design on the back like in the show as well and joysticks that look like the wand designs as well.
With extra designs like the mentioned and a new pink and white theme unlike the norm dark greys and blacks, this new design brings it out the likeability for both the Playstation and Cardcaptor Sakura brands. It makes ideas seen in a new light.
MA Marketing projects (Advertising,Research in marketing practice , strategic marketing, creativity, consumer behaviour, digital and social media)
Advertising assignment - Twitch Analysis and creative strategy creation
Understanding consumer behaviour -
Can Kylie Cosmetics be successful in Phillipines? (Example and document below)